Project
Type 7E & 7D
Client
Auto Fabrica
Services
Industrial Design
Graphic Design
Prototyping
Colour, Materials & Finish
Production Support
Creative Direction
Branding
About
Inspired by the continuing evolution of the adventurous Auto Fabrica Type 7 series, the Type 7D and 7E followed in the footsteps of the Type 7X and further progressed the off-road theme.
Designed and built to withstand the abuse of hard riding and tested to their extremes, these additions to the series distilled the essence of the sculpted yet utilitarian Type 7X and simplified it.
The clean and minimalist design resonated with the public in an often over-designed field of custom motorcycles.
